Alzheimer's A to Z
Description
A neurologist who specializes in the treatment of Alzheimer's and a professional caregiver who has worked with Alzheimer's patients for ten years team up to write this first ever A to Z caregiver's guide. Print advertising. Published in conjunction with Alzheimer's Awareness Month," November 2004. Targeted radio and print media campaign. Mailing to 50,000 mental health and medical professionals.
Stock Information
General Fields
- : 9781572243958
- : New Harbinger Publications,U.S.
- : New Harbinger Publications,U.S.
- : 228mm X 152mm X 12mm
- : books
Special Fields
- : 220
- : 616.831
- : Paperback
- : Jytte Lokvig, B.A., M.A.
Print