Increasing the chances of a website's success by boosting its ability to entice surfers to stop at the site, absorb what it offers, and return at a later date, this guide provides templates, checklists, and formsâÂÂas well as proven techniques such as using e-mail, links, and online advertisingâÂÂto increase the number of initial users and repeat visitors to a website. Invaluable to entrepreneurs, small business owners, corporate marketing managers, and consultants seeking guidance to make their website successful, this resource is an important tool for those trying to maximize their Web promotion potential.
404 pp.
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"If you have a website, plan to get a website or use the Internet to grow your sales then you MUST own a copy." --Jeffrey Fox, bestselling author, "How To Make Big Money In Your Own Small Business, How To Become a Rainmake"r, and "How To Become a Marketing Superstar"
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