Whether it's selling your company's product in the boardroom or selling yourself on eating healthy, everything in life can and should be treated as a sale. And as sales expert Grant Cardone explains, knowing the principles of selling is a prerequisite for success of any kind.
In Sell or Be Sold, Cardone breaks down the techniques and approaches necessary to master the art of selling in any avenue. You will learn how to handle rejection, turn around negative situations, shorten sales cycles, and guarantee yourself greatness.
With the experience of a seasoned sales vet at the helm, Sell or Be Sold will change the way you perceive the sale and life.
"After a lifetime in sales, I can heartily endorse Grant Cardone's advice. I'm sold."
-Harvey Mackay, author of the #1 New York Times bestseller Swim with the Sharks Without Being Eaten Alive
"Sell or Be Sold should be in every entrepreneur's and CEO's library as a resource for what you MUST know to take your life and career to peak potential!"
-Mike Bertolino, partner at Ernst & Young
"Grant Cardone's Sell or Be Sold is not just for salespeople. It's a book on effective persuasion for anyone--parents, teachers, managers, coaches, etc.--who needs to influence and motivate the behavior of others."
-Dr. Tony Alessandra, author of The Platinum Rule
"Grant Cardone delivers a fresh, innovative approach to maximizing your personal potential and success. Brilliant, innovative, and insightful."
-Joseph W. Lineberry, Microsoft Corporation
GRANT CARDONE is an international sales training expert and New York Times bestselling author, whose books and programs have positively affected hundreds of thousands of people and organizations worldwide. Appearing regularly on Fox, Grant has also been covered on CNBC, CNN, Bloomberg Television, the Hu‑ffington Post, the Wall Street Journal, and over seven hundred radio shows nationwide. Grant also stars in his own reality TV show, Turnaround King, where he demonstrates how to turn businesses around and get back to prosperity despite tough economic times.